Senior Customer Analyst

SENIOR CUSTOMER ANALYST SALARY UP TO £70,000 LONDON We’re looking for a Senior Customer Analyst to work with a global business within the food ordering marketplace to focus on understanding, optimising, growing and extracting value out of their customer base. THE ROLE AND RESPONSIBILITIES: You’ll work on maximising the current value of the customer base particularly around loyalty, retention, and acquisition. Day to day you’ll: Customer Base Management : Evaluate the effectiveness of customer segmentation models and base management strategies to enhance retention, re-engage inactive users, and support end-to-end lifecycle marketing efforts. Insight Generation : Deliver actionable insights on customer behaviour, preferences, and churn indicators to inform CRM and marketing strategies. Performance Tracking : Develop and maintain dashboards and reports to track key customer metrics, including retention, lifetime value (LTV), churn, and engagement. Cross-Functional Collaboration : Work closely with both local and global stakeholders across CRM, Marketing, and Product teams to ensure data-driven insights are integrated into strategic decisions. Data Storytelling : Leverage visualization tools such as Tableau, Looker, or Google Sheets to communicate complex data in a clear and impactful way that drives action. Optimization & Experimentation : Continuously explore new opportunities to deepen understanding of customer behaviour through advanced analytics, A/B testing, and experimentation. YOUR SKILLS AND RESPONSIBILITES: Customer & Lifecycle Analytics: Hands-on experience in customer and lifecycle analytics, particularly within B2C, subscription-based, or loyalty-driven environments. Journey & Behaviour Analysis: Demonstrated ability to analyse customer journeys and behavioural data to inform and influence strategic business decisions. Technical Proficiency: Advanced SQL skills (required), with additional experience in Python or R considered an advantage. Data Visualization: Proficient in using tools such as Tableau and Looker to create compelling, actionable visual insights. Stakeholder Communication : Skilled at presenting complex findings in a clear, accessible manner to both technical and non-technical audiences. Customer Metrics Expertise: Deep understanding of core customer KPIs including retention, lifetime value (LTV), churn, and their underlying drivers. Impactful Insights: Demonstrated success in delivering insights that have led to measurable improvements in customer engagement, retention, and commercial performance. HOW TO APPLY: Apply by sending your CV to Joe by the link below

Location: City of London, London, GB

Posted Date: 10/31/2025