Commercial Manager (Beverages)

Key Performance Areas: Strategic Leadership - Develop and implement national and international sales strategies to drive business growth. - Align area marketing initiatives with national and international objectives to enhance customer engagement. Sales & Performance Management - Oversee pricing, promotions, and profitability to optimize sales operations. - Monitor sales performance, analyse trends, and adjust strategies accordingly. - Establish performance metrics and ensure achievement of company sales targets. Market & Business Development - Conduct market analysis to identify growth opportunities and target markets. - Launch new products and enhance existing offerings based on market needs. - Lead promotional campaigns and assess their impact on sales and brand equity. Team Future Development - Build sales and marketing team to exceed goals. - Recruit, onboard, and develop staff through coaching and performance reviews. Customer & Account Management - Acquire new customers and manage key accounts effectively. - Address and resolve customer issues promptly and professionally. - Recommend tailored products/services to meet client needs. Operational & Financial Oversight - Collaborate cross-functionally to ensure operational efficiency. - Manage budgets, forecast financial targets, and plan for profitability. - Maintain customer financial records and oversee account adjustments. - Track and manage client equipment such as shop coolers to make sure it suitable for our product. Requirements - Bachelors degree or diploma in Marketing, Business Administration, Food Science, Food Technology or a related field. - Proven success in sales and marketing roles within the beverage and FMCG sectors. - In-depth knowledge of the juice industry, particularly Not-From-Concentrate (NFC) juice. - Strong leadership, communication, and negotiation skills. - Demonstrated ability to build and lead high-performing teams - Experience in developing and executing sales and marketing strategies - Previous experience in a similar role will be advantageous

Location: Somerset West, Western Cape, ZA

Posted Date: 9/1/2025