Senior CRM & Digital Marketing Manager

SENIOR DIGITAL MARKETING MANAGER HYBRID - LONDON - 2X A WEEK SALARY UP TO £70,000 *Please note, this company is unable to offer sponsorship and you must be a UK resident to apply* THE COMPANY This company is one of the UK's major train operating companies, this organisation provides vital rail services across the South of England. Operating both commuter and longer-distance routes, they serve millions of passengers each year and play a key role in regional connectivity and economic activity. Committed to reliability, sustainability, and customer experience, the company is continuously investing in modernising its services, infrastructure, and technology. THE ROLE As a Senior Digital Marketing Manager, you can expect to be involved in the following: You'll lead a team of 5 covering CRM, paid digital, social, and content, and work closely with the brand & campaigns team. It's a strategic position with some hands-on work in the paid world. You will orchestrate CRM and digital activity so the two can work together. Monitor the MarTech stack (currently SFMC Tealium) and see what could be improved REQUIREMENTS Proven experience across both Performance Marketing and CRM. Comfortable with data and turning it into actionable strategy. Confident leading a team (minimum 1-2 direct reports). Industry background flexible No need to be an SFMC expert, but you should know your way around MarTech conversations. WHY WORK HERE? Lead a high-visibility marketing function in a brand with reach and resources. Real opportunity to make an impact - align CRM and performance, upgrade digital, shape strategy.

Location: London, South East England, GB

Posted Date: 8/20/2025