Marketing Assistant

We are looking for a versatile, creative and organized Marketing Assistant to support the Head of Marketing across design, lead generation, content development and campaign execution. This is a hands-on role offering exposure to marketing, sales enablement, and strategic market development initiatives. Duties: Key Responsibilities Creative & Marketing Execution · Create marketing materials: brochures, flyers, product spec sheets, social posts, email templates, and presentations. · Design visual assets in line with brand guidelines using Adobe Creative Suite or Canva. · Support rollout of marketing campaigns, seasonal promotions, and product launches. Social Media Marketing · Manage day-to-day social posting on LinkedIn, Instagram, and Facebook. · Assist with engagement monitoring, responding to queries, and maintaining a monthly content calendar. · Develop targeted content to support African market growth. White Papers, Case Studies & Reviews · Assist in researching and drafting white papers, thought leadership articles, and customer use cases for web, email, and social distribution. · Coordinate with the sales team to identify satisfied clients for review collection or case study interviews. · Write or co-write customer stories that highlight Krosts value and solutions in action. · Work with the Head of Marketing to publish and promote these stories online. Client & Market Research · Research potential clients in logistics, warehousing, retail, and manufacturing across Africa. · Identify and verify key decision-makers through LinkedIn and directories. · Build contact lists and prepare outreach plans to support the sales team. Industry Media & Prospecting · Scan trade publications, magazines, real estate listings, and industry news for mentions of new warehouse builds, business expansions, or spotlight articles. · Initiate first contact or hand off warm leads to sales for follow-up. · Log activity and progress in a shared tracking system. Tender Portal Monitoring · Monitor online tender platforms for shelving, racking, and storage infrastructure projects. · Flag relevant tenders and support submission preparation. · Track industry procurement trends and prequalification opportunities. Sales Support & Lead Management · Follow up with sales reps on assigned leads and record updates. · Provide structured feedback to marketing and our external agency on lead quality. · Maintain up-to-date lead tracking logs or CRM data. Client Feedback & Survey Management · Set up and distribute customer satisfaction surveys post-project. · Collect and analyse client feedback to identify service strengths and areas for improvement. · Report insights to internal teams and use findings to support online testimonial and review content. Ideal Candidate Profile · 12 years experience in a marketing, content creation, or lead research role. · Proficient in Adobe Creative Suite or Canva. · Strong writing and editing skills for business content (social posts, case studies, or white papers). · Excellent research abilities, including company and contact identification. · Confident communicating with internal and external stakeholders (sales, clients, agencies). · Comfortable navigating tender platforms and survey tools (e.g., Google Forms, Typeform, SurveyMonkey). · Bonus: Familiarity with CRM platforms, Mailchimp, or LinkedIn Sales Navigator.

Location: Germiston, Gauteng, ZA

Posted Date: 8/7/2025