Senior Manager, Marketing

What You’ll Be Doing: Lead the planning and execution of local marketing strategies in alignment with our overall business goals. Create and implement integrated marketing plans including campaigns, digital, public relations, events, and promotions to boost brand awareness, customer acquisition, and retention. Monitor market trends, consumer insights, and the competitive landscape to inform strategy. Develop a deep understanding of the fast casual and Japanese casual dining market segments. Lead and develop the marketing and creative teams, fostering innovation and collaboration. Collaborate cross-functionally with Sales, Operations, Product Development, and Finance to ensure seamless execution. Manage relationships with external vendors, agencies, and partners to ensure quality and timely deliverables. Oversee the marketing budget, ensuring cost efficiency and compliance with brand and legal standards. What We’re Looking For: A proven marketing professional with strong strategic planning and execution experience in the F&B or retail sector. Strong leadership and people management skills, with the ability to mentor and motivate a creative team. Excellent analytical, communication, and stakeholder management skills. In-depth knowledge of Singapore’s consumer trends, digital marketing landscape, and local media environment. Ability to manage budgets and ensure compliance with brand and regulatory standards. Passionate about the fast casual and Japanese dining concept, with a keen eye for branding and customer experience. J-18808-Ljbffr

Location: Singapore, SG

Posted Date: 5/11/2025